BRIEFING:
Naming + visual identity, for a new exhibition space and atelier in the city of Porto. Desvenda aims to promote and create opportunities for anyone who want to get involved with the artistic environment.
CONCEPT:
The name Desvenda establishes a parallel between the space itself and the discovery of what is behind the artistic creation. That is, its process, its message and its interpretations. This concept was also explored in the divisions of space, made up of movable "curtains", which piques the curiosity of those who want to unravel what they hide.
All communication aims to reinforce this concept, creating a game of (de)construction between pieces, in search of a whole.
