Room for you
Room for you is a newly founded yoga studio in Luxembourg. We developed a branding strategy for the studio which is based on geographical location in which the studio is based.
Challenge: To develop a dynamic visual appearance for the new studio.
Solution: We based our dynamic branding on the topography of Luxembourg. Despite its small size, the country has a varied topography. The northern section is formed by part of the plateau of the Ardennes with mountain ranges of up to 600m. The rest of the country is made up of undulating countryside with broad valleys. We used topographic maps as the main visual element of the business card, letterhead and flyers.
Logo development process
Final logo
