AbbVie
Movimientos Orquestales
This project is a concept developed for the company AbbVie in Madrid, Spain. The task was to introduce and articulate a concept which harmonizes the team work in their offices.
Finally, the concept was Orchestra. Thinking on an employee as a musician from an orchestra holds the idea of everybody is important and should play together and in synchrony with their co-workers to create that desired symphony.
The idea was presented in the format of a vinyl album.
*Proposal not approved by the client