The assignment brief was to choose a brand with technological product or service and create its logo, brand guidelines and merchandise using the new logo. The brand chosen by me was TOYBOX, which is a brand that makes 3D printers for kids. Initially the brand and its products were analysed which was followed by logo creation. After designing the logo, letterhead, envelop and business card were designed using new logo. Later packaging of the 3D printer was designed. T-shiets for kids as well as the staff were also designed and finally a GIF was made as an online web banner for the brand.

New logo for TOYBOX.

Letterhead, envelop and business card for TOYBOX.

Packaging of 3D printer for TOYBOX.

T-shirst for kids (front-L, Back-R)

T-shirt for staff of TOYBOX

Web-banner for online advertisement of TOYBOX.

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