Aishti By The Sea




  • Aishti

    The Aishti Foundation is a 40,000 sq foot exhibition space in Jal el-Dib, a short drive up the Mediterranean coast from downtown Beirut. The foundation building will showcase works from Salamé's 2,000-strong collection as well as a variety of high end luxury retail shops. To celebrate the opening of The Foundation, Tony Salamé asked us to conceptualize and design a campaign around the intersection of fashion and art, while also highlighting its location by the sea side.






  • Credits:

    CREATIVE DIRECTION: 
    Stefan Sagmeister & Jessica Walsh
    DESIGN: 
    Matteo Giuseppe Pani
    PHOTOGRAPHER:
    Aleksandra Kingo
    PHOTOGRAPHER'S ASSISTANT:
    Giles Jenkyn
    STYLIST: 
    Natasha Freeman & Melanie Dagher
    HAIR:
    Deplhine Bonnet
    MAKEUP:
    Erin Kristensen
    3D/POST PRODUCTION:
    Nikki Candelero