Pharmaceutical: A custom Eye Model with a Specialty Package Design for Aged Macular Degeneration detailing is supported by a Detail Aid. Below is also retouching of a photo of the package.
The task was assigned to me to develop an eye model for AMD with the marketing department and an ocular surgeon or brain surgeon if you will. The focus was to detail to the patient. After interivewing various vendors I selected my team. This is the wonderful outcome. I acted as Art Director developing the model and how it worked with discs to show the various disease states. Then I acted as Project Manager to manufacture it. Working with Japan and US vendors, parts of this model were printed, hand painted, and molded through various revisions for the final outcome.
RX AWARD: An item not shown that goes with this program was selected for an award.
AMD Aged Macular Degeneration Model~Physician to Patient, Sales Representative to Physician
Retouched image of Specialty Package Design for Eye Model
