BOYSEN COLOR TREND 2018: PAPER ANIMATION
OVERVIEW
Boysen Color Trend 2018 features Boysen’s four different color palettes for the year. It was launched last February at SM Makati.
PROJECT
When we were asked to feature Boysen’s Color Trend for 2018, we wanted to challenge ourselves and be more creative in presenting these colors.
One of the ways that we wanted to present it is through paper animation. It was the team’s first time to do paper animation, and it was such a great learning experience for everyone, to say the least. In a month, we were able to create 8 sets, more than a hundred paper props, 50 hours of shooting and another 50 for editing. We created 2 sets per color palette, each one featuring a different personality. Hope you’ll enjoy!
Visit the Boysen Blogsite for more information on their Color Trend 2018.
