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Expediting Academy / Brand Identity

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Client
Training and Consulting Company "EXPEDITING ACADEMY"   

Project 
Logo design, Brand Identity

Location 
Edmonton, Canada

Designed by
Edwin Correa, Stamina Creative Studio




Inspirational images shape the creative process and form a strong visual foundation for designing the Expediting Academy logo. The goal is to convey the academy's mission, values, and unique educational environment effectively.



The Expediting Academy sketch blends simplicity and meaning to highlight its commitment to serious education and continuous progression, attracting and communicating dedication and excellence.


The Expediting Academy logo embodies the essence of gas and oil expeditors, emphasizing speed, efficiency, and effective communication. It reflects the academy's commitment to training highly competent professionals for the energy industry.



The logo design is inspired by the visual representation of a group of individuals, conveying support and the spirit of teamwork. The structure of the interrupted circle symbolizes internal company communication and teamwork collaboration.





The logo resembles an oil refinery tower, emphasizing the company's focus on the gas and oil industry. Dynamic circles symbolize speed and organization, and the tower forms an "A" for "ACADEMY."





Expediting Academy color palette features vibrant orange for vitality and innovation, balanced with gray for sophistication and reliability, creating a cohesive and dynamic visual identity.





Positive: Vibrant orange and sophisticated gray highlight the proactivity and seriousness of Expediting Academy in the gas and oil industry.

Negative: In negative versions, white replaces orange, maintaining the brightness and sophistication of gray to preserve visual coherence and professionalism.





The ID card design for Expediting Academy not only meets professional standards but also captures the dynamic and educational essence, creating a strong visual first impression that reflects the academy's commitment to excellence in the gas and oil industry.









Copyright ©
The images displayed on this BEHANCE network are entirely my creation, by 'Edwin Correa / Stamina Creative Studio,' and they come with tracking codes or pixels, which are protected by all applicable laws and regulations for this project. Therefore, if they are used or published without my permission or rights, it will be subject to penalties under the full force of the law, whether national or international.



Expediting Academy / Brand Identity
Published:

Expediting Academy / Brand Identity

We invite you to explore the captivating creative process behind this project. From the conception of the idea to the final implementation, each Read More

Published: