Missing Type Blood Drive
Wimpy dropped the O in their pay off line to raise awareness about the importance of Type O blood.
Creative Director - Jonathan Cumberlege
Animator - Jonathan Cumberlege
Copywriter - Marco Golz
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Wimpy | Missing Types Blood Donor Campaign
Wimpy | Missing Types Blood Donor Campaign
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Wimpy | Missing Types Blood Donor Campaign
As part of the global missing types campaign, we were asked to link the brand to creating awareness this worthy cause
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