People who don’t speak English love to sing their favourite Holiday songs despite
not knowing the lyrics. So to get Quebecers to gift English lessons for the Holidays,
we poked fun at them by singing the Worst Christmas Carols.
not knowing the lyrics. So to get Quebecers to gift English lessons for the Holidays,
we poked fun at them by singing the Worst Christmas Carols.
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Client: Berlitz Canada – Mikael Bouchereau
Agency: Rethink
National Creative Directors: Chris Staples, Ian Grais
Creative Director: Nicolas Quintal
Copywriter: Xavier Blais, Vanessa Harbec, Andrew Chhour
Art Director: Maxime Sauté, Mathieu Lacombe
Account Director: Alex Lefebvre
Production: Géraldine Beaulieu
Agency: Rethink
National Creative Directors: Chris Staples, Ian Grais
Creative Director: Nicolas Quintal
Copywriter: Xavier Blais, Vanessa Harbec, Andrew Chhour
Art Director: Maxime Sauté, Mathieu Lacombe
Account Director: Alex Lefebvre
Production: Géraldine Beaulieu
Sound Design: François Bélanger, Sutdio Apollo
