My contact page wireframe was focused on simplicity. I wanted only the bare minimum on this page as the original website was an overload of contact information all over the place. This page would be linked through the navigation bar.
As with the Contact page, I wanted to keep the simplistic theme throughout the website. To improve on the original website, I wanted to make it very clear and obvious what the Daycare service offered actually was as this was confused initially. To do this, I included a bio on what is offered, the conditions of this service and the contact details incase of confusion.
In this inital wireframe for the Grooming services page, I had the different services offered in a list format. Through user testing and feedback on this page, I recieved criticism that this would be difficult to read and could be improved upon. As shown in the last image of a mockup, I developed this to adding images and a short bio for each service. In my final user testing, this proved to be very effective and usable for the users.
For the Shop wireframe, I decided on a very basic layout that is used on many shop sites. This is because I wanted to ensure my users, a large portion of who are not technologically-savvy, would be able to easily use the shop if they had visited previous sites with similar layouts.
This is the final wireframe of the homepage for the site. In developments of this, I added the section for a short "About" underneath the hero area. The purpose of this was to keep the site minimal in terms of having as little pages as possible. This helps the users navigate the site far easier than if there were many pages to sort through to find the relevant information.
A mock-up of the homepage of the site. This is the final design developed from the above wireframe. In user testing, the site came out as effective, simple and easy to navigate which was exactly what I wanted to achieve.
This is the bottom of the homepage developed from the above wireframe. I specifically wanted to advertise the fact that this brand offers the option to purchase pet food as my research survey revealed this is unavailable in most grooming companies. My users liked the feature of "Staff Picks" as it increased the ease of quickly viewing what the brand offered from the homepage instead of going through each page.
The Grooming page was developed the most from the original wireframe. Adding images increased the effectiveness of the page as it became easier to understand each individual service. This overall greatly helped my users as they reflected in the feedback they gave.
