Print Ad of the Week - Lürzer's Archive
Volkswagen - The Wrong colour
Colour is scientifically proven to affect your mood. So, with the 2019 Jetta’s available 10-colour ambient interior lighting, you can choose the colour you want for the mood you want. In order to demonstrate how drastically colour can change an ambiance, we created a series of prints where one wrong colour has an impact on the whole scene’s atmosphere.
Credits: Advertising Agency: DDB, Montréal, Canada Illustrator: Jack Teagle