ZIP Sport Project
Story
RUN LIKE A
TRUE PRO
The client asked to create a new brand specialised in clothing for runners, the chanllange was to create something simple and memorable. The idea of creating this zip brand came to me after analysing what everyone is doing before starting a run, they all zip their jackets. That was the main idea, the client was really imprest by the simplicity of the name and idea and how well it outline the brand values.
Scope of the project:
Naming
Branding
Brand Messaging
Stationary Design
UX+Visual Design
Identity
Logotype
