Upfuse is an Egypt based Sustainable fashion brand that specializes in up-cycling
plastic bags and turning them into statement fashion pieces, their products cover bags, stationary 
and several custom pieces including apparel

the goal here was to match the new platform the brand will be communicating with
with the tagline "for a Native living" matching the concept of natives, the brand concept is based 
on the people of Upfuse, the Upfuse natives
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upfuse
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upfuse

upfuse is a sustainable fashion brand based in cairo egypt, the brand language is speaking to the natives, tthe brand is by the natives for the n Read More

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