Alexander Bull's profile

Penguin Design Award 2013 | The Big Sleep

Brief: The Big Sleep is a serious and significant mainstream novel that just happens to possess elements of mystery and crime. The story is well known both in celluloid and print so it is essential to come at it from a fresh angle. Try to design a new cover for a new generation of readers, avoiding the obvious clichés. Originality is key.
 
Outcome: The design plays on the idea that the camera (used as a tool to blackmail in the story) was to blame for the murders as apposed to the gun implied by the barrel and lens aligning perfectly. 
Penguin Design Award 2013 | The Big Sleep
Published:

Penguin Design Award 2013 | The Big Sleep

My entry to this year's Penguin Design Awards - The Big Sleep.

Published: