VOW "To End Child Marriage"
12 million girls under the age of 18 are married every single year. That’s one girl every 3 seconds who is robbed of her future, putting her at risk of violence, ill health and trapping her in poverty. VOW launches partnered with Girls Not Brides, the Girls First Fund and the Ford Foundation.
The video is a collaborative work of talented directors (in order of appearance):
Wednesday Studio, I Saw John First, Kijek/Adamski, Caitlin McCarthy, Cabeza Patata, Sacha Beeley. Andy Martin is a Creative Director of the video and lovelly folks at Strange Beast produced it.
We were responsible for the segment with a girl customising the sneaker.
Making of photos below
