Client have requested to include mountain in their logo.
When I receives the project, I wanted to design head of dog.
I quickly notices the silhouette of dog resemble mountain and design from there.
I tried positioning the head together with the mountain, but it needed more space in between.
Understanding the logo is difficult to identify its idea, I decides to utilize negative space.
Distancing the head and mountain, I was able to capture balance between mountain and head of a dog.
I use one color since multiple colors made the logo visually messy and irritating.