Njör offers a sample six–pack for their consumers to enjoy a variety of crafted flavors. Blood of my Enemies is an amber ale aged in decanted bourbon barrels with hints caramel. Thor’s Hammer is a crisp pilsner that is light and easy to drink. The Great Dane is a coffee porter– a creamy, decadent after dinner beer made with real coffee beans.
The six–pack was designed to look like a bourbon barrel. The Njör logo is placed on the corner of the box so when the packaging is seated side by side the two logo halves form a whole. Each brew has its own distinct label utilizing unique wooden textures and vibrant color palettes. I wanted the design to be unique and stand out on a shelf filled with competitor products.
When you walk into a taproom you see the long wooden bar. In the brewery you find decanted oak barrels with beer soaking up those charred flavors. You can smell the malt and hops in the air.
Njör is a company that takes pride in creating masterful products. Every detail from the milling of grains to the unique and thoughtful recipes– each step in the brewing process is carried out by people who take pride in their work and genuinely enjoy crafting a tasty brew.
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