Erin Kelley's profile

Junior Panhellenic Branding

In 2015, a Junior Panhellenic Council formed on The University of Cincinnati's campus. As a founding member and the VP of Marketing, I was tasked with branding and content development. Pictured is the official logo, still used today, as well as the additional icons, fonts, color schemes, and inspiration. 

UC's Panhellenic Council was also undergoing a rebrand. In order to align with UC and UCPC, I decided to use a muted red and pink color scheme. In order to solidify a separate identity, I used a softer, more feminine theme- compared to the vintage industrial theme of UCPC's rebrand.
Junior Panhellenic Branding
Published:

Junior Panhellenic Branding

Published: