Yogu Time is a yogurt flavored drink that has a creamy, smooth, sweet, and tangy taste. It has 5 different flavors and it smells fruity. I decided to re-design the existing packaging.

            I want to make the packaging appeal not only to kids but also to mothers who would buy the product for their kids, so I do not want to make the drink look artificial. I made its own character for this product which is a cute milk drop monster to make the product easy to remember and distinguish it from others. Also, I made the character to be a gender neutral so the product attracts both genders. I dominate the packaging with white so it differs from others and strikes the eye.