Done at ZAK.
Previously ‘The Zero Waste Market’, Nada is disrupting the Canadian grocery industry by creating a 100% package-free shopping experience. In 2018, Nada was set to open their flagship location in Vancouver, BC. We were tasked with extending their brand into the physical space through signage and atmospheric elements.
Previously ‘The Zero Waste Market’, Nada is disrupting the Canadian grocery industry by creating a 100% package-free shopping experience. In 2018, Nada was set to open their flagship location in Vancouver, BC. We were tasked with extending their brand into the physical space through signage and atmospheric elements.
Working from Nada’s previously developed brand, we introduced an expressive, playful, and free-flowing system of patterns that capture the liberated and unencumbered nature of package-less food. We worked closely with the Nada team, as well as with interior designer Becki Chan and architects ZAS to implement these patterns into the store design and bring the space to life – from the exterior windows, interior wayfinding signage to a massive 15 foot mural as people walk in.
At Nada there’s no packaging, Just Food.
