Having the opportunity to design an Augmented Reality Game for Kellogg’s? What a great challenge. This project was definitely one of my favourites.
My time at Blippar was definitely very exciting. Not only because I was surrounded by great people, but also because I could put in good use a wide range of skills in just one project. This games is part of a Kellogg’s campaign, targeting kids from 5 to 14 years old. Using the Blippar App, the user scans Kellogg’s cereal box and is emerged on Coco Pops back to school adventure.
User flows
Game mechanics & Storyboard
Characters Design & Illustration
Wireframes & Functionality
UI Design
This campaign is now life!
You can try this game by downloading the Blippar app and scanning the cereal's box.