Over 90,000,000 videos have been uploaded to YouTube since the first upload - Objectively establishing the 26 most influential presented a significant challenge.
We helped evaluate the 157,680,000 hours of video uploaded in 2017 in order to find only the most impactful creators and trends and sort them inside a fun-to-explore interface.
Design Direction, Design Lead, UX Design: Mariola Bruszewska
Creative Director: Vikas Bhalla
Senior Designer: Juan Mora
Art Direction: Charlie Fingal
Copy: Miles Evans
Produced at Hook
