Wellness Wonders | mbg x Sephora
For their campaign, Wellness Wonders, Sephora partnered with mindbodygreen to create original content highlighting a co-op of six products using adaptogenic mushrooms, natural acids, supplements and teas in their formulations. Inspired by product ingredients, products themselves, and their packaging, we concepted and shot four unique directions highlighting equally each of the six co-op products.
Megan Doty: art direction, styling
Miachel Breton: styling, photography
1.
—Mushrooms
2.
—Plastics
3.
—Diptychs
4.
—GIFs