Although no secret mantra can create a perfect Instagram video, making use of some of these strategies can help you upscale the efficacy of your Instagram videos.

Available data shows that over 250 million Instagram users actively view Instagram Stories every day. This spike in viewership may be attributed to the 24 hours lifespan of Instagram stories which promotes the urge to see the post immediately. This article shares some methods you can apply to use Instagram videos to help your business grow.

 You can combine buyer’s affinity for deals and the ephemeral lifespan of Instagram stories to promote your business. You can achieve this by adding a limited-time offer to your Instagram stories. You can also arouse the audience interest by choosing a random post to feature the offer. The crux is that you should create an offer that must be redeemed within the one-day lifespan of the Instagram story.  Now, the best part is that your audience will keep an eye on your future Stories with the hope of getting great deals.

You can use another interesting angle that exploits human curiosity besides special offers and coupons. Show off some of the people behind your excellent products. Your audience will surely want to know who designed a product concept they love. Your team members can do a short video describing how they came up with the idea, you may also show clips of your products in the making.

Demonstrate your product

You can arouse the interest of your viewers by creating a video that reviews your product and placing emphasis on the unique features. Make the video natural and let it show your product in action! Creating original videos that focus on hot topics or products will have the best impact.

 Instagram is one of the platforms that is leveling the playground between startups with a tight budget and Fortune-5 companies with excess advertising funds to play around with.  You can reach out to an influencer relevant to niche and cut a deal to introduce your product to a broad audience

Users can post videos on their Instagram timeline which can be up to one minute long. These videos play automatically, so your audience is not required to take action before watching the 60 seconds video clip.  Below are a few strategies you can apply to exploit timeline videos to your advantage.

You can intriguingly showcase your products through carefully crafted videos. The bottom line of this strategy is that you should just focus on a few key features. Make the video captivating with attention-grabbing footages.

You will be surprised what you can accomplish with a minute-long do-it-yourself video.  Don’t let the short duration put you off, a can create a useful DIY in 60 seconds. Try it and see.

Instagram commercials are famous for being fun, inspiring and emotional. These short ads create a formidable avenue for you to make an art out of your product or build a lifestyle concept with it.

The information was provided by Insta Growing – the resource that increase your exposure carefully and organically.