Daniel Bracons Ferreira's profile

BRANDING- Recorda

Daniel Bracons Ferreira
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BRANDING 
"Recorda" é uma identidade visual que tem como objectivo de lembrar pequenas culturas, tradições, hábitos e significados que estão a desaparecer em Portugal, tornando-se esquecidos e perdendo a sua história. Através destes valores Reviver, Simplicidade; Padrão e Tradição decidi criar uma família de pictogramas que representasse essas pequenas tradições de uma forma simples, reconhecível e memorável. Para fortificar esta mensagem  a criação de padrões com símbolos regionais em forma de tecido, é uma mais valia para a comunicação. Assim sendo esta campanha é aplicada em vários suportes de comunicação principalmente por cartaz, postais, web, brindes e outros mais.
Projecto realizando em contexto académico.

"Recorda" is a visual identity that aims to remember small cultures, traditions, habits and meanings that are disappearing in Portugal, becoming forgotten and losing its history. Through these values Reviver, Simplicity; Pattern and Tradition I decided to create a family of pictograms that represented these little traditions in a simple, recognizable and memorable way. To fortify this message the creation of patterns with regional symbols in the form of fabric, is an added value for communication. So this campaign is applied in various communication media mainly by poster, postcards, web, gifts and others more.
Project carried out in an academic context.
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Logótipo e Símbolo
Logotype and Symbol​​​​​​​
Família dos Pictogramas 
Pictograms family
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
Logo-símbolo
Logo-symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
Significado dos Pictogramas
Meaning of Pictograms
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graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
Padrões
Patterns
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
Cartazes
Posters
Postais 
Cards
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol





Recordações para a visita  
Memories for the visit

graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
graphic design brand pictograms pattern poster cards traditions cultures Portugal symbol
Obrigado!
Thanks!
BRANDING- Recorda
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Daniel Bracons Ferreira's profile

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Daniel Bracons Ferreira's profile
Lisbon, Portugal

BRANDING- Recorda

"Recorda" is a visual identity that aims to remember small cultures, traditions, habits and meanings that are disappearing in Portugal, becoming Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives