VACILA VINOTINTO
For the Copa América Centenario we made a campaign based on how Venezuelans live the football.
#VacilaVinotinto was present in every platform of MovistarVe:
- Facebook Live: the 1st live show made in Venezuela.
- Facebook Live: the 1st live show made in Venezuela.
- War Room: content in real time to be published in Facebook, Instagram and Twitter according with everything that was happening at the match.
- Snapchat: content made exclusively for this social network during the match and the halftime.
War room - Real time content
Awards:
Premios ANDA 2016
1) Bronce - Online Campaign
Premios ANDA 2016
1) Bronce - Online Campaign
Ada Altuve - Content Director
José Medina - Content
Iliana Guerrero - Content
Hilary Sosa - Content
Deya Giménez - Creative Director
Héctor Justo - Copywriter
Winder Buznego - Graphic Design
Joseph Xocéars – Graphic Design
Estefanía Valero Merkt - Edition
Luis Guillermo González - Edition