1621 CLOTHING
My role: Concept development, brandname, logo, design and illustration
Brief: Create Visual Identity
Background: A small new clothing brand with offices and showroom on a peninsula in the south of Norway needed a new name, logo and identity.
Solution: They were (understandably) very proud of their beautiful location, so the name became their postal code. The clothing that they offer is mainly evening wear for women, so the concept behind the identity became the notion of when nature "dresses up" for the evening, the calm colours of the clouds after the sunset and the calm flat water surface.
