Lucas Gibson's profile

Texting & Driving PSA

Texting & Driving / Public Service Announcement

Often, public service announcements that focus on danger and harm can cause viewers to be less receptive. This PSA was created with the intent to be optimistic, yet still highly motivating. To do this, it envisions the many benefits of a world that exists without texting and driving.

This project was created entirely with a sketchbook, Adobe Illustrator, and Adobe After Effects. Parameters included a strict 30-second time frame in which to convey a large amount of information. The script and VO were executed by the artist as well.

Created May 2018 for the Dynamic Typography course under Professor Dominique Elliot, at the Savannah College of Arts & Design.


Texting & Driving PSA
Published:

Texting & Driving PSA

Published: