Percepções Paralelas – Brand Identity
Client → Luiza Eberhardt
Art direction and graphic design → Bruno Moreni
Project created by the photographer Luiza Eberhardt. The project "Percepções Paralelas" came up with the idea of providing a reflection about human vision and our perceptual capacity - sometimes forgetful - through other senses and our imagination. This book is the result of the photographic experiment created and realized with visually impaired as well as sighted photographers with the purpose of exercising the body and mind perceptions of each one when creating an image.