Orangina is a unique drink. No other soda tastes better after being shaken! So we asked ourselves… How can we translate this unique shake ritual to Facebook?
By creating shakeable social posts that challenge the audience to shake their own devices. Inspired by optical illusion photography, we made posts that will force users to shake their devices to fully enjoy them, just like it happens with their favourite drink.
By creating shakeable social posts that challenge the audience to shake their own devices. Inspired by optical illusion photography, we made posts that will force users to shake their devices to fully enjoy them, just like it happens with their favourite drink.
Client: Orangina
Creative lead: Julio Álvarez & Cesar Garcia
Agency: Achtung
Creative: Scott Kooken
Photography: Ingmar Swalue
Agency: Achtung
Creative: Scott Kooken
Photography: Ingmar Swalue