Joel Watkins's profile

Xfinity Flagship Store Installation

Motion Graphics
After Effects
Role: Art Director, Designer    —    Made at Elephant.    —     Year: 2017

Comcast, Xfinity opened a flagship store in Washington D.C. The goal of the store was to create a unique experience for all of their services in one unified location. A portion of this experience is the entryway. Displays on either side of the entry and a large display on the ceiling, establishing the tone for the entire store.
I was acting as Art Director of this project to explore and establish what the content of these displays would be. Three data points were taken from three of Xfinity's' products to inform an abstract visualization. Wifi Hotspots, Voice Search, and Streaming.



Xfinity Flagship Store Installation
Published:

Xfinity Flagship Store Installation

Published: