Bad Jackson - Beer Packaging Design
Project: Develop an American based hand-crafted / artisan beer brand & it’s consumer packaging system.
Project Details:
1. Execute a brief category & selected region Audit & Analysis.
2. Generate unique brand names that are relevant to: the brand’s region (in my case, Cincinnati).
3. Develop the brand’s design criteria, identity & packaging system.
4. Illustrate the concept on standard 12 OZ aluminum cans: facing & surrounding printable surfaces, incorporate standard Government Warning mandatory text.
5. Design the 12 OZ can’s packaging system using: “IPA” (Indian Pale Ale) & “Pilsner” style variants.
Beer Logo Design
Beer Can 3D Rendering & Clear Film Dieline
3D Model Making
