Our goal was to develop positioning, name and identity for a new brand of organic food company.
We decided to create an image that conveys the amazing atmosphere of childhood: vacations in the countryside, endless summer, lightness, happiness and celebration.
Art direction: Anton Zorin
Creative director: Andrey Churikov
Design: Maria Baikova, Lotta Zaslavskaya
Interior design: Gelena Sokolova, Oleg Trofimov
Positioning: Ludmila Gladkova
Account manager: Denis Prokhorov
