• Artseen Brochure
  • Year: 2018
    Client: National Library Singapore
    Creatives: Ryan Len, Sarah Tan
  • Artseen brochure is published quarterly, featuring the latest happenings and events at various public libraries across Singapore.
  • Irregular Folding Creates Illusion

    The A3 open-sized brochure is given an off-center folding, creating a taller close-sized brochure that stands out on a shelf of other A5 brochures. The deliberate off-center folding also gives focus to the brand device, that acts as a brand recall across all artseen collaterals.
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