Magnum Opus III
2018
Magnum Opus III is the third thesis exhibit of the BFA Advertising Arts students of the University of San Carlos. I was assigned to create the visual identity. I created a strong and bold identity that catches attention but still remains understated to put the spotlight on all the thesis projects exhibited.
The exhibit features various works from various fields of advertising and design such as ad campaigns, corporate identity, integrated marketing communications, packaging, and visual communication. The whole identity system represents the wide range of the students' skills and capabilities and their ability to adapt to the constantly shifting and evolving art and design industry.
Creative Direction: Elbert Uba
Design: Elbert Uba
Animation: Rj Del Castillo, Elbert Uba
Video: Heinz Lariego
Thank you!
