Coca-Cola has been has brought Christmas to more than 200 countries with the famous truck caravan. However, in Colombia exist seven populations without Christmas for many decades. Three generations have lived isolated by the war, this war which destroyed their roads and bridges turning them into inaccessible places.
R E C O G N I T I O N S
Wave Festival - Bronze Brand Experience & Activation
Dorado Fest - Bronze outdoor
Effie Awards - Silver Relational Marketing
Effie Awards LATAM - Shortlist Single Market
Ex Awards - Gold Best cause / Community Program
Iab Mixx - Bronze Content Marketing
C R E D I T S
Geometry Colombia
Juan José Posada - Executive Creative Director Latam
Edwin Pineda - General Creative Director
Carlos Arredondo - Creative Director
Cristian Jiménez - Art Director
David Chona - Art Director
Sebastián Peláez - Copywriter
Luisa Vela - Video Editor
Daniel Mosquera - Motion Graphics
Camilo Merizalde - Industrial Design Director
Ricardo Gómez - Industrial Design
Diego Manrique - Industrial Design
T H A N K S F O R W A T C H I N G
