ABOUT
PUP Grand Ad Clash is the annual Integrated Marketing Communication Contest for the senior students of the Polytechnic University of the Philippines' Department of Advertising and Public Relations. On it's 28th year, four different teams participated and presented a campaign pitch for Maynilad's Wastewater Management Services.
Campaign Print Ads
Capture, Future, and Treatment
Advocacy Print and AVP's
Campaign Jingle (Lyric Video)
Title: Ako ay kikilos na!
Campaign TV Commercial
From the Team BAPR 4-2D MarkaDOS
A W A R D S :
- 1 S T R U N N E R U P -
- G R E A T E S T P R I N T A D S -
- G R E A T E S T J I N G L E -
(Album Credits)
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BRAND MANUAL:
Copy and Contents: Jasper John Jose, Jeremiah James Romero
Logo: Gabriel Alan Pabelonia
Layout and Design: Gabriel Alan Pabelonia & Mia Mikaela Aragones
Advocacy:
AVP: Herson Ebron
Print: Gabriel Alan Pabelonia & Mia Mikaela Aragones
PRINT ADS: Gabriel Alan Pabelonia & Mia Mikaela Aragones
JINGLE:
Music and Lyrics: Mary Lauren Guevarra & Regina Faye Resoles
Lyric Video: Gabriel Alan Pabelonia
TV COMMERCIAL: Jan-Duane Seño & Crisal Jay Sabinorio
