When working on this project, my cereal research focused on the benefits of Vitamic C. According to the National Institutes of Health of the U.S. Department of Health & Human Services, Vitamin C is an antioxidant that protects cells from damage caused by the conversion of food into energy process. Taking this nutrients fact in consideration, my cereal design targets mothers who think their children do not eat enough fruits. Mothers are attracted by the "High on Vitamin C" sticker, and children are attracted to the "Free Toy Inside" sticker. 

References:
National Institutes of Health. (2011). What is Vitamin C and What Does It Do? Retrieved from https://ods.od.nih.gov/factsheets/VitaminC-Consumer/

University of Maryland Medical Center. Vitamin B2 (Riboflavin). Retrieved from https://www.umm.edu/health/medical/altmed/supplement/vitamin-b2-riboflavin
Cereal Box
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Cereal Box

University of Houston Digital Media Program. Cereal Box package design using vector graphic art.

Published: