La Castellana is a company that since 1936 is dedicated to the sale and promotion of wines, spirits, charcuterie and gourmet products. A liquor store that offers quality experiences around wine and exclusive cuisine, tastings and event services in the most important cities of Mexico.
La Castellana represents a center of trust, experience and human sense that extends its knowledge and offer to consumers and partners that promote good taste and who value products with mexican and international designation of origin, in casual and special occasions.
Our main objective with this institutional campaign was to position La Castellana as a complete experience in wines, spirits and charcuterie backed by specialists and connoisseurs who offer personalized services and tailored solutions.
"Abre, A — b — r — e"
(Open, O — p — e — n)
is a communication platform that CELEBRATES:
· good eating
· good drinking
· good living
A new campaign for a brand that aims to younger markets with a brand new attitude to invite to open a greater knowledge.
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* Algunas de las fotografías solo aparecen de posición y no tienen un uso comercial. Some photographs appear for demonstration and they are not used for commercial pourposes.
