Akart Audio - Solution Thinking
Akart is a team of highly qualified professionals who complexly support events. They focus on every single detail like sound systems, lights, visuals and stage. For the 25th birthday of the company they asked me to design a new corporate identity.
There are no two the same events. But, as a gig support, Akart has to be able to organise any of them, they need to be responsive and prepared for everything. Akart is not a star, it provides technical support to a stars. Thus, although the company should be visible, it cannot bring attention more than the event itself. How to design fresh, modern and ethereal brand?
We decided to transform Akart into a full responsive brand with a responsive logo and identity.
I created a bank of logo combinations for an start. Logo is based on a system which makes consistency branding.
Credits
Art direction and design: Tomasz Bilak
Thanks
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If you like it, let me know. Appreciate it or comment.
If you like it, let me know. Appreciate it or comment.