Wei-lee Cheng's profile

Fishermen's Wharf -IPA- Beer Label Design

Beer Label Design
First year student work
Concept
Beer is the best thing in the summer time! My vision of typical a summer scene involves a spot prawn festival with people holding cold beer and enjoy a big portion of seafood.

I use prawn and crab as big seafood casts. Overlap line and stroke affect represent seafood on the BBQ and people digging into their meal. Main flavour elements act as secondary casts to give the label a more playful and festive atmosphere.  
Project
Mockup
Beer Label Design / Crab Party ALE / Design by Student Wei-lee Cheng
Beer Label Design / Fishermen's Wharf IPA / Design by Student Wei-lee Cheng
Fishermen's Wharf -IPA- Beer Label Design
Published:

Fishermen's Wharf -IPA- Beer Label Design

Published: