To celebrate the 40th anniversary of PUMA’s longest running football boot model, the King, a special edition of the boot was produced. To complement the special edition product, PUMA decided to create a commemorative booklet. The commemorative booklet recorded the role the King played throughout the history of the game of football.
Responsibilities: art direction and design
Photographer: Harald Loos
Responsibilities: art direction and design
Photographer: Harald Loos
