NALA
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free-from deodorant
Free-from deodorant branding and packaging for all humans.
Born from the purest intent from two incredible women who took their heartache and turned it into a personal mission to end needless suffering. Nala is a Canadian free-from beauty line that marries science with nature, provides high-quality, effective products, and encourages deep self-care, made by two of the most beautiful souls. When good people come together to create, good things happen.
Nala, a natural free-from ingredient deodorant brand inspired by the deep love of family and a passion for humans in every shape and colour. Safe, healthy, and nourishing products linking science and nature so that you can live your brightest life. At the core of each of our design decisions was the brand sentiment:
“Care for yourself to love yourself, to lift yourself. Your love will lift others up”.
“Care for yourself to love yourself, to lift yourself. Your love will lift others up”.
Our creative partnership with Nala is a union of shared values stemming from the deep loss that cancer causes. As a team; creatives and client, we have harnessed our pain to create a brand that tells the story of self-love to ultimately help others. Working to create illustrations of the human body, packaging and copywriting for Nala’s product line of healing and naturally derived deodorants allowed us to not only design but share one of our studios own ethos — the importance of self-care and choosing to self-indulge the human body & mama earth through nourishing and healing daily acts, the ultimate expression of self-love.
Photographic Art Direction — Shades of Human Campaign for Nala.
Branding, logo design, graphic design, packaging design, art direction and photography styling for Nala.
Designed in Vancouver, Canada by arithmetic.
