etc Magazine - Summer Advert
One of the 1st print adverts for The Front Room. We wanted to showcase certain items that were in fashion at the time as well as show off the shop displays to bring in the customers. The simple box displays make the advert easier to read and don't 'overload' the viewer. - The font was chosen to match the style of the shop sign to reflect the brand. The ad appeared in the print edition of the magazine and featured on the etc website.
One of the 1st print adverts for The Front Room. We wanted to showcase certain items that were in fashion at the time as well as show off the shop displays to bring in the customers. The simple box displays make the advert easier to read and don't 'overload' the viewer. - The font was chosen to match the style of the shop sign to reflect the brand. The ad appeared in the print edition of the magazine and featured on the etc website.
etc Magazine - summer advert
Sunderland Echo - Christmas Advert
This advert featured in the 'Home Living' pull-out in the Sunderland Echo. It worked really well in attracting interest as it was in such a relevant place. Unique items were featured on the ad to show the shops originality and it was a case of selling the 'lifestyle' as much as selling the products. The same simple box design was chosen to make the advert easier to view but the advert was less structured to give a more creative look. The font was chosen again to reflect the brand but was given a goldon colour to fit in with the festive style and to give a sense of luxury to the products.
This advert featured in the 'Home Living' pull-out in the Sunderland Echo. It worked really well in attracting interest as it was in such a relevant place. Unique items were featured on the ad to show the shops originality and it was a case of selling the 'lifestyle' as much as selling the products. The same simple box design was chosen to make the advert easier to view but the advert was less structured to give a more creative look. The font was chosen again to reflect the brand but was given a goldon colour to fit in with the festive style and to give a sense of luxury to the products.
Sunderland Echo - Christmas Advert
etc Magazine - Editorial
I arranged for etc magazine to do a free feature about The Front Room. The shop layout was very important for this article to give potential customers a reason to come to the shop and visit the website. The most appealing and unique items were featured to show that the shops uniqueness.
I arranged for etc magazine to do a free feature about The Front Room. The shop layout was very important for this article to give potential customers a reason to come to the shop and visit the website. The most appealing and unique items were featured to show that the shops uniqueness.
etc Magazine - editorial
