Eleni Boni's profile

Facebook Ad for the Newlaw law firm

During my internship at the Newlaw law firm (https://www.newlaw.gr/) and among a variety of marketing projects, I took the initiative to design a creative advertisement in order to make the innovative Newlaw platform widely known to the Facebook users.

In particular, I was inspired by the George's Lois Ad that made Tommy Hilfiger popular in 1985 in America. Thus, the "Boni Quiz Campaign" came up inviting users to find out the four major online applications that change their lives (Facebook, Youtube, Skype and Newlaw).

The Ad was targeting the Newlaw's home city (Thessaloniki) and a sketch of a well known landmark of the city, the tower of OTE, was embedded in the image in order to create a sense of familiarity and excite the users. As a result, the Ad got more than 600 likes, 20 comments and 30 shares (https://goo.gl/qWjO98).
Facebook Ad for the Newlaw law firm
Published:

Facebook Ad for the Newlaw law firm

Published: