Brand Identity
Jan 2017
4e Ateliers
4eAteliers is a CGI studio dedicated to create solutions and marketing strategies for real estate, and architecture projects. They are a multidisciplinary team of architects, cg-artists and designers, specialized in computer generated imagery, including renderings, animations, walk-throughs, real-time and virtual reality.
We were tasked to redesign their visual identity and portfolio website. Their prior self-made branding projected a tech feel, which while may suit to some, could divert others. A dose of personality was needed within the brand to portray their fresh approach, so we designed a simple but strong and memorable mark.
