Sole designer. This project features traditional graphic design for packaging and logo (packaging design received a Bronze ADDY award), as well as product design for the internal rocket design, and finally augmented reality design on the outside of the box.
Retro rockets are a whole new take on cereal boxes - by integrating the toy into the box kids will enjoy everything from eating to playing. Plus, the integrated rocket keeps the branding well into the future. With Retro Rockets, cereal is fun again!
