Focus / Challenge:
Reflect the good qualities of Target and Up & Up but improve the user experiences to attract and
make loyal users.
make loyal users.
Seize the Moment
The idea of taking a step back and really appreciating bits and pieces of small, spontaneous, and magical moments around your everyday life.
new monday is a brand valuing your wallet, trust, and experience with our products. We strive to bring simple and harmonious content that blends in any environment with our goods.