For an event at the university, this digital campaign has been made. It's an event to collect used clothes and food to give to poor families.

I used a cartoon style to make it joyful and happy, instead of the gloominess we see everyday, aiming to warm our hearts.

After the cartoon campaign, we decided to use real pictures to illustrate better, therefore, I had to create a mix between cartoon and photographs and came up with these facebook post images.